To be brutally honest, Renault has been falling off the grid for some time now. The French car maker tasted success in the form of Duster. The other offerings; Koleos, Fluence, Pulse, Scala and the recently launched Lodgy have not interested the Indian consumer. With the launch of 2016 Renault Kwid, Renault aims at the gain foothold in the largest segment; the small car market.
Here are 5 reasons, we think will make the 2016 Renault Kwid a winner.
Indians love car which can make its presence felt. 2016 Renault Kwid certainly seems one of those. The bold grille, the muscular shoulders and the overall stance make it appear big with very good ground clearance. The plastic cladding on the sides goes well with the overall shape. The car will appeal most buyers looking for something with an individualistic character, macho could be the word that could describe the Kwid when compared to the competition of Alto and Hyundai Eon.
The Kwid will come with an 800cc engine to start with and later on 1.0-liter engine with an option of AMT. The 800cc mill will have a power output of about 60bhp which, for a few, might seem less. It must not be forgotten that this is a small car with mileage more of a concern than performance. Considering that everybody wants to drive an automatic, Renault has taken a smart decision by bringing in AMT version as well but a bit later.
One look at the interiors and we know Renault have challenged the competition with arguably the best in class interior. Renault seems to be understanding the mindset on Indians totally, the proof of which, is the integration of 7-inch infotainment display on the dashboard. We, as Indians always want the latest features on our car. The infotainment system is flavour of the season. And Renault have nailed it along with the digital instrument cluster. This is a lot more value for money.
Measuring 3680mm in length and 1580mm in width, the 2016 Renaul Kwid will be the most spacious vehicle in its segment. It will also have the segment-leading ground clearance of 180mm, which is, in fact, more than several crossovers/SUVs in India. Another reason, we believe Renault has nailed it totally.
With 98 percent localization, Renault is practically sourcing everything from local suppliers. The 2016 Renault Kwid, when launched around Diwali would cost about 3.75-4.75 lakh with an on-road price of 4.25 lakh for the base version.
Renault has finally cracked the ‘More for Less’ code Indians live by !!
Renault is ready to change the game in the small car segment with a great product. The 2016 Renault Kwid is certainly one of the nicest kid on the block and it will make designers from rival manufacturers go to their drawing board soon!