When you see celebration edition/special editions of car? Its only when the vehicles are not doing good in market and company wants to have attention from the buyers by adding few extra features, usually those come in car accessories. OK, Honda car india launched Celebration edition of Honda Mobilio and Honda Amaze in India today.
Now this celebration edition will come with graphics on front side and a badge that screams special edition. On the interior side both the cars will come with seat covers, steering wheel cover and floor mats. The ‘Celebration Edition’ of Honda Amaze and Honda Mobilio is being offered in the highest selling shade and is available across all the grades of Taffeta White and Orchid White Pearl.
Well, all this comes for a price and that price is Rs 12,476 for Amaze+ fitment charges which will be applied over the price of the variant and Rs 16,820 +fitement charges for Mobilio.
Recently launched Ford Figo Aspire is very competitively priced against Honda Amaze and Renautl Lodgy is giving tough competition to Honda Mobilio. This is just another try from Honda before bringing facelift versions of Mobilio and Amaze in the market by introducing special edition and celebration editions. Dont get surprised if Maruti Suzuki also launches celebration edition of Swift Dzire and Ertiga. If this happens, Ford India won the game.
I’m actually very interested in the Figo Aspire… They seem to have built a great car there.