Infiniti, the premium brand of Nissan Motors, will unveil its first-ever compact car at the International Motor Show in Frankfurt in September this year. Before the end of the year, the first Q30s will start showing up for sale in European showrooms to take on rivals like the Audi A3.
So, what is the Q30? It’s an entry-level model that’s smaller than the brand’s Q50 midsize sedan though in the words of Alfonso Albaisa, the company’s executive design director it’s a vehicle that will redefine its segment. He calls the car a combination of lust and logic, something that melds outstanding exterior style and impressive practicality.
Visually, it will be instantly recognizable as a member of the Infiniti lineup thanks to a sharp design accented by styling cues such as elongated headlights, a double-arch grille, sculpted flanks and a crescent-cut C-pillar accented by a strip of chrome trim. In short, the Q30 will be a slightly toned down version of the Q30 concept that was introduced at the 2013 edition of the Frankfurt Motor Show.
However, in profile the Q30 seems to resemble a Mazda3, for better or worse. In reality, the Q30 uses the same platform as the Mercedes-Benz CLA and GLA-Class. You can expect it to debut with a 2.0-liter turbocharged four-cylinder engine borrowed from Mercedes as well.
The Q30 Concept was shown at the 2013 Los Angeles Motor Show in order to gauge show-goers’ reactions, but we hear that Infiniti has ultimately decided not to sell the model in the United States because the premium hatchback segment here is tiny at best.
At this point all the heavy-duty development works on this car is done and now the company is testing and validating it before releasing it to dealerships.
The new Infiniti Q30 is set to go on sale in Europe toward the end of this year. It will arrive in other markets after that.