Chinese auto giant Jianghuai Automobile Company (JAC) is making up plans to establish itself in the country.
JAC is state-owned and has a vast line-up of vehicles in China including light, medium and heavy duty trucks, buses, MPVs and saloons. Of these the company will bring the passengers cars and light to heavy duty trucks in India. With this news JAC becomes the third Chinese automaker after Beiqi Foton and Great Wall Motors to plan for the Indian market.
This step was taken after slow sales in the Chinese market began to hamper the finances of the company. With India being so close to China, it makes sense to try and capture one of the worlds largest auto market and enter a growing economy. The company plans to set-up a plant to assemble CKD kits imported from China.
Beiqi Foton announced that it will set up a CV facility near Pune with an investment of 1600 crore while Great Wall Motors is very close to launching the Haval H5 in India.
Consider this: In 2009 the JAC Tojoy, a Pininfarina designed city car, won the J.D. Power China Automotive Performance, Execution and Layout award, among many others. So JAC definitely isn`t a company to dismiss. From 2010 the JAC J3 EV all-electric car has been one of the highest selling electric cars in China with sales of nearly 2500 last year for the third generation of the car, JAC iEV.
The JAC EV has a top speed of 100 kmph and will cover 180 km in a single charge if driven at a constant 60 kmph. JAC has an R&D facility in Hefei and is complemented by two overseas R&D centres in Turin, Italy, and Tokyo, Japan. JAC filed close to 90 patent and utility model applications in 2010.
The company was established as Hefei Jianghuai Automobile factory in 1964 and was later renamed Anhui Jianghuai Automobile co. ltd in 1997. To show seriousness in the budding Chinese economy the company floated an IPO in 2001. JAC sole nearly 2,03,498 cars in 2013 in China. The final figure for sale of buses and trucks is not available but it should be in the top 3.