All leading car manufacturers in India are focusing on becoming the mass producers. For concentrating on the sell of localised manufactured models, Nissan Motors discontinued the sell of its flagship SUV X-trail and 370Z coupe. X-trail and 370Z were amongst the imported cars via CBU (Completely Built Units), however Nissan has decided to continue the sell of Teana luxury sedan which is also coming to India via CBU route.
X-trail was introduced in late 2004 where SUV segment was flourishing and only SUV available was Mitsubishi Pajero. X-trail wasn’t retailed at competitive pricing, neither was it refreshed as per time.
X-trail was offered with 2.0 litre motor and is available at a starting price of Rs 22,75,316 (ex-showroom, Delhi). It had three variants — LE, SLX MTand top end SLX (Automatic Transmission). Though X-trail is a flagship SUV offered by Nissan and is much loved at International market, getting it to India via CBU was not a great decision.
370Z was introduced in 2010, with 3.7-litre, V6 petrol motor producing 333 bhp, Unfortunately it didn’t impress the Indian auto enthusiast, it struggled so much that Nissan did not sell a single unit last year.
Nissan currently locally manufacturing products are Micra Active, Micra, Sunny, Evalia and Terrano in India, are manufactured at the company’s Oragadam plant in Chennai except Teana.
With ambitious plans ahead Nissan Motors is developing a premium SUV and a premium sedan which will be manufactured in India. Nissan motors has also introduced its affordable car brand Datsun in India, under which affordable cars will be manufactured dedicated for India and cars under Nissan brand will be positioned as premium cars.
Nissan recently terminated its alliance with India distributor Hover Automotive. Nissan’s Indian subsidiary NMIPL will take complete charge for the sales, marketing and distribution of all Nissan-branded vehicles and parts in India.