As we all saw, Volvo found a new ray of hope back in 2014 with the introduction of the all new XC90 thanks to Chinese Auto Major Geely (Currently owns Volvo’s Car Division) who heavily invested in Volvo recognizing it’s potential. It was earlier sold to Ford Motors, USA back in 1999 but nothing changed for the Scandinavian beauty. Since 2014, There has been no looking back for Volvo. The S90 is expected to be launched here in India by the end of 2016. Volvo is now looking to cement itself as one of the top players in the Indian Automotive Industry and won’t stop at nothing until it achieves whatever was intended to be.
Volvo is finally getting a new lease of life. They have teased us with two whole and brand new concepts codenamed 40.1 and 40.2 which is expected to take the form of a Crossover and a notchback respectively. Volvo’s midsize sedan, SUV and crossover are due in 2017 and this concept might be a fair idea of how they would look like.
This marks the foray of the carmaker into the small car segment. The Swedish premium car maker also unveiled it’s new Compact Modular Architecture (CMA) at it’s press event. The concept cars will be solely built on this platform and has been created especially for this purpose. This is actually similar to the Scalable Product Architecture (SPA) but not the same. Infact, This can also be called as the stripped down version of the SPA Architecture. The all new CMA architecture will also be very useful for manufacturing electric cars in the near future. Volvo also plans to sell 1 million electric cars by the year 2025 and this will contribute to a major part of the growth strategy.
“CMA has helped us to capture something special, something youthful in our new concept cars.
They have an energy, a disruptive and engaging urban character that makes them stand out amongst the crowd,”
said Thomas Ingenlath, the senior Vice President of design at Volvo.
The Concept 40.1 will come with a hybrid powertrain with a three-cylinder petrol turbo engine working with an electric motor. The powertrain has been described as T5 Twin Engine and uses a 1.5-litre three-cylinder petrol engine. The Concept 40.2 is a notchback. The electric powertrain features a battery packed under the floor.
For now, All is well for Volvo and also for the newer, younger generation prospective customers who quite frankly are a little bored with what the current players have got to offer.