Ford EcoSport outsells Tata Nexon in January 2018

After having a tough December 2017, Ford seems to have bounced back. The EcoSport Facelift compact SUV sold 6,833 units in January 2017, the highest-ever it has sold in India during any month. In comparison, the Nexon sold only 4,817 units, nearly 2,000 units lesser than the EcoSport despite sporting a much lower price tag and offering more features. As usual, the Maruti Suzuki Vitara Brezza topped sales charts with sales of 11,785 units in January 2018, and the Honda WR-V finished in fourth place with decent numbers of 4,273 units.

The EcoSport’s spurt in sales could have to do with the fact that Ford dispatched less than 2,000 units in December 2017. In coming months, the EcoSport’s sales number could stabilize between 4,000-5,000 monthly units.To boost volumes and keep the interest around the EcoSport high, Ford is readying up a limited edition variant.

The Tata Nexon is expected to see a boost in sales as it’ll get AMT variants on both the petrol and diesel variants soon. In fact, the Nexon AMT will be launched at the Auto Expo. The Nexon Petrol AMT expected to be the most affordable automatic compact SUV in India while the Diesel AMT variant will be India’s first diesel-automatic sub-4 meter SUV.

Sub-4 meter compact SUVs together have done more than 30,000 units in terms of sales in January 2018, and this segment is expected to do even better with more launches coming up. In 2018, Mahindra will launch the S201 code-named SUV, which is a rebadged and restyled Ssangyong Tivoli.

The S201’s 5 seat variant will measure under 4 meters in length to take advantage of excise duty benefits. Next year, Hyundai will launch the Carlino sub-4 meter SUV here. Even Toyota, Renault, and the Volkswagen group are expected to launch new sub-4 meter SUVs in India in order to capitalize on the country’s SUV craze.

 

 

 

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