Ford India Introduce​s Figo with a New Look

Adding excitement and colour to the upcoming festival season, Ford India has introduced Ford Figo in a refreshing new look with enhanced exteriors and bright new interiors.


2014 Ford Figo exterior

2014 Ford Figo exterior

The festive look of Ford Figo will win customers over with its Smoky Stealth finish exterior styling elements including 14” Alloy Wheels, Fog Lamp Bezels and Rear Bumper Valance. The exterior styling of the popular and dependable Figo has been further enhanced with a sleek-looking Chrome Signature Fender Badge and Turn Indicators on Power Mirrors to add to its premium appeal.

Making it just as stylish as it’s smart, the interiors of the refreshed Ford Figo will have a vibrant appeal with special Cyber Blue trim reflected in the dual-toned seat fabrics, center stack and door pull handles in the Kinetic Blue Titanium. Enhanced styling cues across the rest of the product range consist of new dual-toned seat fabrics in Cyber Blue along with two-layer satin aluminium finish center stack, inner door handles and door pull caps.


2014 Ford Figo Interior

2014 Ford Figo Interior

“Ford Figo has caught the imagination of first-time car buyers since its launch and continues to remain one of the most compelling offerings in its segment. Just as life keeps getting better, the enhancements made in Ford Figo make it more appealing for customers ahead of the festive season,” Vinay Piparsania, Executive Director Marketing, Sales and Service at Ford India, said. “The refinements to the updated Figo complement its superior performance, smart technology, uncompromising fuel-efficiency and competitive cost of ownership. With the refreshed look, we are adding even more style to the Figo, which is highly regarded as a reliable vehicle with an outstanding value-for-money proposition.”

The refreshed Ford Figo will be offered at starting price of Rs. 3.87 lakh for petrol and Rs. 4.83 lakh for diesel and will be available in eight colours – Kinetic Blue, Mars Red, Diamond White, Moondust Silver, Chill Metallic, Panther Black, Smoke Grey and Paprika Red.

Being one of the most awarded cars in India, the Ford Figo is widely recognized and appreciated for its outstanding value proposition offering superior performance, fuel efficiency and smart, first-in-class features such as Bluetooth and best-in-class AC and boot space. The Ford Figo range will also continue to offer a comprehensive two-year or 100,000 kilometer warranty. In a first of its kind initiative, Ford will also be offering ‘Happy Pocket Service’ with comprehensive scheduled service at a transparent and competitive price starting at only INR 2,199.

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