Much Awaited Figo Aspire To Launch In August; Bookings Open

The buyers from Ford need not wait to grab their much awaited Figo Aspire. Thereby, you can start book the car with a minimal amount of 1Lakh. News from the centre is that, much awaited compact sedan Figo Aspire in India to get launched on early August, people told when contacted. Also, when contacted dealers, some say that the bookings for Aspire had already begun in some showroom thereby paying a minimal amount of 1Lakh for customers to book their car even before the launch. Sounds very interesting right? Yes, with a thud, the news had come from the centre. Besides all, the completely made Aspire is now on website.

Figo Aspire Full Profile

Figo Aspire Full Profile

The sub- 4 metre compact sedan is the first car to be rolled out from Ford’s Gujarat plant.

Figo has always been a game changer and there was never a doubt about Figo’s role in Indian market. This new car is going to play very crucial role in setting up Ford’s fate in the Indian market. Figo Aspire could be a major game changer for the company after success of Ford EcoSport as Ford India’s sales has started dwindling. The carmaker sold 75138 units in FY14-15 with a decline of 11 percent.

The sedan is currently going through 25 cities’ tour as part of pan-India road show, campaign “What Drives You?” which started on May 6. This 10 week-long campaign is likely to end by third week of July.

This compact sedan is not going to make a big difference except the Figo’s release. It is fully equipped with Satellite navigation system and voice activated system which lets you connect anywhere in the world even while driving. It is capable of sending SOS calls in case of an emergency by sharing your exact GPS location.

Figo Aspire Full Profile

Figo Aspire Inner Profile

It uses a dual-clutch shifting system designed for smooth gear changes and superior fuel efficiency. Ford Aspire works on aerodynamic designs to cut air-resistance and improve road-grip to deliver a sure-footed drive.

Ford will be offering the new Figo Aspire compact sedan in both petrol and diesel engine option, with a 1.5-litre TDCi diesel and a 1.2-litre TiVCT petrol.

The Ford Figo Aspire will take on the likes of Maruti Suzuki Dzire, Hyundai Xcent and Honda Amaze and is expected to be priced between Rs 5.2 lakh to 8 lakh.

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